New • DIY Self-Study
Build Your Own Perpetual Lead Machine (DIY Course)
Learn the exact system we’ve used for 18+ years to grow our companies: ads that don’t waste money, a living TAM list, weekly content + distribution, and offer/squeeze pages that convert—plus simple CRM lead routing so every form fills your pipeline. Start with DIY, and if you want help, hire us later. Easy.
DIY Self-Study Access • $250 one-time
What You’ll Learn & Build
- Ads & Retargeting, Done Right — low-CPL Google/LinkedIn setups, remarketing that wins back visitors, and how to avoid burning $5–$20 CPC on cold traffic.
- TAM List Building — pull 15–20k targeted contacts/month (decision-makers only), validate emails, segment by role/industry, and keep the list fresh.
- Content Marketing & Distribution — keyword research + social listening, weekly articles/videos, and distribution via Publer + email to drive opens, replies, and meetings.
- Offer & Squeeze Page Optimization — craft the big promise, write high-converting headlines, and A/B test layout/CTAs to lift conversion rates.
- CRM Lead Capture & Routing — connect website forms to your CRM (e.g., Pipedrive), auto-tag by source/page, assign to reps, and stop losing leads. (We’ll show Pipedrive first; principles apply to HubSpot/Zoho.)
- Competitor & Topic Intelligence — find what your market is clicking, rank for, and talking about; turn it into content + outbound angles that get replies.
Templates & Tools Included
Plug-and-play assets to move fast.
Ad & remarketing checklists TAM sourcing sheet Email sequence scripts Offer/squeeze wireframes Keyword & social-listening worksheet CRM routing/UTM guide (Pipedrive)Why This Is a Steal
DIY Course
$250 one-time
- Step-by-step playbooks
- All templates & checklists
- Implement at your pace
Hire Us Later
$5k setup + $2k/mo
- We run your ads/TAM/content
- Ongoing tests & reporting
- Great when you’re busy
Hire In-House
$15k–$20k+/mo
- Multiple hires + tools
- Slower time-to-value
- High management overhead
Who It’s For
- Founders & teams who want to learn the system and execute internally.
- Companies that prefer to try DIY first before upgrading to a managed plan.
- Operators who want evergreen SEO + outbound working 24/7, not just sales calls.
No obligation. If you later upgrade to our retainer within 60 days, we’ll credit your $250 toward setup.